put a bird on it

graphic design blog

It wasn’t until we were reviewing cover options with the VPs for this high-school level nonfiction title, and a colleague leaned over to me to whisper “put a bird on it,” that I realized what I had done. I had put a bird on it, and it was even blue.

Shaking

This isn’t just any decorative bird though, this is one of Darwin’s finches—a tiny creature that helped form the theory of evolution. I was entranced by how something so small could be one of the genesis points of such a change in human thought. So this bird deserves to be on a book cover. The way the colors vibrate off each other adds the ‘shake’ and evokes the tension of the controversial theory at its inception.